Scoutreach is the BSA's commitment to making sure that all young people have an opportunity to join Scouting, regardless of their circumstances, neighborhood, or ethnic background.
Scouting, by emphasizing ethics and moral values, addresses many of the social concerns of parents and youth in our country. Scouting prepares urban and rural youth to be leaders, to accept responsibility, and to care about principles and causes beyond their own self-interest.
Our biggest asset in urban and rural neighborhoods is a well-defined program based on values, learning-by-doing, fun, and positive role models.
To recruit strong adult leaders and to develop solid relationships with chartered organizations in urban and rural communities council-wide to ensure that culturally diverse youth have the opportunity to join the Scouting program.